BT Standardizes on Elemental to Deliver Premium Content to Any Device
Unified headend powers seamless transition and expansion of BT TV Everywhere, BT体育App, 以及BT超高清服务
俄勒冈州波特兰./伦敦(2016年4月26日)
基本技术, 软件定义视频解决方案的领导者, todayannounced that BT is standardizing on Elemental software to unify its traditional and multiscreen headend serving BT TV Everywhere, BT体育App, 以及BT超高清服务. BT is one of the world’s leading communications services companies, serving customers in the UK and more than 170 countries. 与Elemental一起, the telco leader held a special event this evening in London featuring live Union of European Football Associations (UEFA) semifinal coverage in 4K between Manchester City and Real Madrid.
BT TV is a leader in offering consumers expanded and enhanced viewing experiences through the power of broadband and innovative services, 比如主屏幕超高清内容. 2015年7月, BT TV推出了BT Sport Ultra HD, the first live sports 4K UHD channel in the UK and Europe. In December, 2015, BT TV became the first TV service in the UK to offer Netflix in UHD. This infrastructure leverages Elemental for high-efficiency video coding (HEVC/H.265)和4K内容处理和传送.
“证明, scalable SDV solutions from Elemental enable BT to give subscribers the ultimate viewing experience while giving us the flexibility to expand our services in a rapidly-changing marketplace,格雷格·麦考尔说, 英国电信电视技术和内容总经理. “通过我们与Elemental的合作, 我们正在提高运营效率, assuring the highest quality 4K services for our viewers, and providing customers a unified experience across multiple delivery platforms.”
As BT has expanded its services, it has expanded its use of Elemental. In 2015, BT revamped its popular TV Everywhere offering with the addition of five new channels and a rich new “Entertainment Max” package for existing customers. End-to-end software defined video (SDV) solutions from Elemental support the BT TV Everywhere offer, which enables BT customers to watch TV channels on multiple devices once they authenticate as subscribers. 自2013年8月英国电信体育频道推出以来, millions of customers have downloaded the BT体育App to access premium live streaming sports. 使应用程序能够继续扩展, BT employs Elemental to deliver premium live streaming sports content to customers via multiscreen devices.
“BT’s culture of innovation aligns with that of Elemental,约翰·内梅斯说, 销售副总裁, EMEA, 为元素. “We are pleased to help BT offer more features and functionality to its subscribers – whether via primary screens or multiscreen devices.”
在BT电视无处不在的视频基础设施, Elemental powers a unified headend for subscription linear channels delivered to IPTV set-top boxes as well as multiscreen devices. Elemental Conductor software manages resilient Elemental Live encoder clusters, each processing multiple channels of standard and high-definition content for delivery to viewers at an appropriate bitrate. The encoded streams pass to Elemental Delta for just-in-time (JIT) packaging to enable live-to-VOD delivery to connected devices. This infrastructure enables BT to scale from 90 to 250 channels and to provide subscribers live, 随需应变, 时移服务, 比如追剧电视, 重启电视, 和网络PVR.
为BT体育应用程序, Elemental Delta enables start-over viewing for UEFA Champions League games through its live-to-VOD output filter, 让观众回到比赛的高点, 比如目标, 处罚, 以及球场上其他值得注意的表现. The BT Sport content portfolio includes exclusive rights to the Champions League, 欧洲联赛和超级橄榄球联赛. 观众, who have increased 15 percent year over year since the service launched in 2013, 也可以通过BT电视访问BT体育内容吗, btsport.com，以及其他平台.
To learn more about the wide range of BT services and apps, please visit http://home.bt.com/. 更多的 信息 about how Elemental is supporting BT is available on the 基本的博客.
BT’s purpose is to use the power of communications to make a better world. It is one of the world’s leading providers of communications services and solutions, 服务于170多个国家的客户. Its principal activities include the provision of networked IT services globally; local, national and international telecommunications services to its customers for use at home, at work and on the move; broadband, TV and internet products and services; and converged fixed-mobile products and services. 继2016年1月29日收购EE之后, BT consists principally of six customer-facing lines of business: BT Global Services, 英国电信业务, 英国电信消费者, EE, BT Wholesale和Openreach.