Verimatrix Underscores Commitment to 运营商分析 through Device-Level Data Collection Acquisition
Real-time Collection of Secure Data at the Device Level Recognized as Key to Analytics Competitive Differentiation
圣地亚哥(2017.06.23)
Verimatrix, the specialist in securing and enhancing revenue for multi-network, 全球多屏数字电视服务, today announced the acquisition of the MiriMON technology and development team from Genius Digital, 电视观众分析专家. This state-of-the-art client device data collection technology has already been integrated within the Verimatrix 运营商分析 解决方案套件和 ViewRight Ultra可下载应用程序 包. 作为《百家乐app下载》的一部分, the technology provides real-time service quality and customer experience visibility at the device level, as well as feeds the Verspective platform that provides powerful competitive insight for next-generation video services. This acquisition enables a closer alignment with Verspective and its security foundations and full control over the roadmaps for the core data collection technology and service dashboard displays.
“This is a natural addition to our 运营商分析 solution, which offers subscriber intelligence tools that emphasize data security and integrity as a foundation for actionable intelligence,汤姆·门罗说, Verimatrix的首席执行官. “We see the real-time client data as a key piece to help our customers gain a holistic picture of how their services are performing and how subscribers are interacting with those services. We are excited to advance our Verspective solution and reinforce our relationship with Genius Digital.”
The award-winning 运营商分析 has a broad, “silo-busting” approach to data collection for today’s video operators, offering connections to video-on-demand (VOD) servers, 内容分发网络(cdn), 以及安全和内容管理解决方案. But an especially important data source in such systems is the instrumentation of client devices themselves, which provide a detailed view of live and on-demand consumption, 以及用户/设备交互. perspective客户端数据收集技术, 这是这次收购的核心, enables a secure source of return path data for both linear and adaptive bitrate (ABR) services to a scalable data collection resource that can either be cloud-based, 虚拟化或服务器托管. Combining all this data yields viewer insights which help operators reduce subscriber churn and create new revenue streams.
伴随着数据采集技术, Verimatrix will add a new core analytics engineering team that will be based in a development center in Bristol, U.K. Verimatrix will continue its long-standing partnership with Genius Digital with a focus on expanding the applications of Genius Digital’s Insight and Analytics services, enabling both data-driven subscriber analytics and enhanced advertising services.
“We are convinced that data security will be key to enabling the data-driven pay-TV operator and we are delighted that our data collection technology will continue to be integrated as part of the 运营商分析 suite,汤姆·韦斯说, Genius Digital首席执行官. “We are looking forward to continuing our partnership with Verimatrix to provide actions from data to TV service providers worldwide.”
For more 信息 on 运营商分析, visit www.verimatrix.com/analytics.
关于Verimatrix
Verimatrix specializes in securing and enhancing revenue for multi-network, 全球多屏数字电视服务 and is recognized as the global number one in revenue security for connected video devices. The award-winning and independently audited Verimatrix Video Content Authority System (VCAS) family of solutions enables next-generation video service providers to cost-effectively extend their networks and enable new business models. The company has continued its technical innovation by offering the world’s only globally interconnected revenue security platform, 视角情报中心, for automated system optimization and data collection/analytics.